In 1938, within the final days of the Nice Despair, a younger Christian man stood in entrance of his employer, knowledgeable printer named Harry Lund, and made a daring request. “Mr. Lund,” the person requested, “What would you think about allowing me to use some of your equipment to print some Christian tracts?” Mr. Lund wasn’t thrilled. Printing was expensive, and he was a businessman, not an evangelist. Stunningly, the proprietor sat up in his chair: “I don’t understand why I’m agreeing, but I’ll let you do it.” It was on Harry Lund’s printers that Clyde Dennis, from Minneapolis, would print his first gospel literature named “Good News Tracts.”1
Inside six months, Clyde and Muriel had been working full-time writing, designing, and publishing tracts. Inside 5 years, they had been distributing greater than 50 million per yr. Over the following a number of a long time, the ministry continued to develop and flourish by the Lord’s grace, and in 1978, expanded to incorporate the publication of Christian books below the management of Clyde’s son, Lane Dennis.
In the present day Crossway is thought around the globe for the English Normal Model (ESV) of the Bible, for a lot of gospel-centered books by authors reminiscent of John Piper, Francis Schaeffer, Paul Tripp, and John MacArthur—and for gospel tracts printed below the imprint Good Information Tracts. In actual fact, Crossway continues to publish over 20 million tracts yearly, for church buildings, ministries, and people. Good Information Tracts play a useful and historic function in finishing up the imaginative and prescient of Clyde Dennis for reaching the world with the wonder and goodness of God’s fact.
Crossway publishes each evangelistic and Christian residing tracts. Each streams replicate our mission to articulate and apply the reality of the gospel to each space of life, and to ask as many readers as attainable to belief Jesus Christ as their Savior.
4 Targets of Publishing
Along with producing content material that displays an unflagging dedication to historic Reformation theology, each tract printed by Crossway has 4 distinct objectives:
Talk the life-changing message of the gospel in a transparent, concise format.
Attain a big and various group of readers via volumes that may be broadly distributed.
Captivate readers via excellently designed and written content material that displays the great thing about our Savior.
Empower readers whom the Holy Spirit strikes to reply to the gospel truths introduced in every tract.
Crossway seeks to carry these 4 objectives collectively in every tract we publish. Whether or not it’s a tract that spells out the important truths of the gospel, presents a winsome protection of Christian fact, or encourages readers with the guarantees and comforts of Scripture, the rationale Crossway exists is to, by the ability and below the authority of the Holy Spirit, serve the church of Jesus Christ in its mandate to make disciples in all places on this planet.
A Distinctive Device for Evangelism
Tracts can serve the church’s mission of evangelism and discipleship in a particular method. Due to their brief kind, economical manufacturing prices, and distribution potential, tracts have a singular capability to achieve a broadly various group of readers. A gospel-curious unbeliever could learn a tract and see, maybe for the primary time, what it means to be a Christian (“What is the Gospel?”). A struggling customer to a church could discover a brief tract that addresses an pressing want of their life and be prepared to learn it in a method they’d not have been true of an extended Christian ebook (“Hope for Hard Times”). Christmas and different vacation tracts lay out the last word that means of those particular days and invite readers to reply in religion to Christ (“The Joy of Christmas”).
The rationale Crossway exists is to, by the ability and below the authority of the Holy Spirit, serve the church of Jesus Christ in its mandate to make disciples in all places on this planet.
By tracts, each adults and youngsters can find out about and reply to God’s love for and invitation to them (“You Are Special”), and thru apologetics-themed tracts believers can supply the questioning and skeptical concise, winsome defenses of Christian fact (“The Evidence of God”).
Like books, tracts current considerate, Christ-centered content material. However tracts take pleasure in being simple to learn and straightforward to provide away. There’s a place within the ministry of Crossway for each full-length books that fastidiously unpack the reality of Scripture over a whole bunch of pages, however there’s additionally a spot for brief kind writing that may extra simply seize the eye of readers. As John Piper has noticed, “Books do not change people, paragraphs do.” Brief kind content material in tracts can powerfully talk God’s phrase in a method the Spirit makes use of to shortly redirect minds and hearts towards fact and towards hope.
The apostle Paul declared that what was of “first importance” was the easy sentence that Christ died for sins in keeping with the Scriptures, was buried, and was raised (1 Cor. 15:3-4). Typically single sentences can categorical truths larger than the complete universe. As Crossway stewards our ministry of proclaiming the gospel via publishing, we feature on Clyde Dennis’s imaginative and prescient of manufacturing biblical and delightful tracts that empower believers to be heralds of the risen Christ to a misplaced and damaged world.
This text is written by Samuel James, Crossway Affiliate Acquisitions Editor.
- This story is recounted in The place There Is Imaginative and prescient: The Inspiring Story of God’s Faithfulness By Fifty Years of Publishing the Good Information (Good Information Publishers, 1988).