Boston Market Got here at Chick-fil-A HARD on Twitter because the Hen Sandwich Wars Warmth Up

There are few phrases extra sacred on the planet of quick meals than the phrase “my pleasure”. Uttered by Chick-fil-A workers in response to nearly something a buyer says, the 2 phrases have develop into synonymous with the chain’s mix of over-the-top courtesy and deeply fried hen.

Even in probably the most heated of Twitter exchanges, it’s a phrase off limits—the final word low blow, even for a social media dust-up.

Boston Market simply went there, folks. 

For a bit context, the chain Popeyes simply launched their very own hen sandwich, the primary actual competitors Chick-fil-A has confronted within the hen sandwich division. To not be outdone, Chick-fil-A has launched mac & cheese as a facet merchandise, lastly providing famously good hen a worthy pairing as a result of let’s face it, Chick-fil-A’s fries have all the time been simply OK. 

Within the wake of the Popeyes launch, Chick-fil-A threw some passive aggressive shade Popeyes’ approach. Understandably, Popeyes wasn’t having it:

In fact, Wendy’s, a sequence well-known for their very own no-holds-barred method to social media, jumped into the drama like an unhinged contestant on a cable actuality TV relationship present, tweeting, “Y’all out here fighting about which of these fools has the second best chicken sandwich.” 

The brand new-look Popeyes was not having ANY OF IT:

This brings us to Boston Market, a sequence not even within the hen sandwich sport, who noticed a possibility to strike whereas Chick-fil-A was already on the ropes. In spite of everything, the enemy of my enemy is my buddy, as Solar Tzu says. Let’s take a look at it once more, simply to re-live the insanity. 

Pictures fired, of us.

Supa Hot Fire GIF

Chick-fil-A could have simply gotten owned on social media, however they’re nonetheless America’s favourite quick meals joint. So, bear in mind the phrases of a person who is aware of what it’s prefer to fend off enemies from all sides: In case you come on the king, you greatest not miss.